Week of Warmth raises nearly $150,000

Culver's effort will help thousands

(Published Dec. 12, 2006, 10:38 a.m.)

Culver's restaurants throughout the state of Wisconsin combined forces with energy assistance programs to raise nearly $150,000 during Culver's inaugural Week of Warmth Nov. 13-19.

Culver's 112 individually owned and operated restaurants raised the money through offering all guests an opportunity to participate in a Give a Buck, Get a Buck certificate program where their donation of one dollar went directly to a local energy assistance charity and the guests were also given a dollar-off certificate on their next Culver's Value Basket or dinner. All money raised during the weeklong event will directly benefit families in the community/county where it was raised. In addition, guests were able to give personal donations in canisters available at each location.

"It is only November and there are already thousands of families falling behind in their home energy bills," said Timothy Bruer, honorary coordinator of the Keep Wisconsin Warm Fund, in a news release. "With the harshest months still to come, many families could face a difficult decision between food, medication, heating and housing. The money raised during Culver's generous weeklong effort will make a difference in the lives of thousands of children, adults and seniors throughout Wisconsin."

Culver's efforts raised more than $70,000 and along with the state of Wisconsin's one-to-one matching program for individual and non-utility company donations, will make a total of nearly $150,000 available to those who need it throughout the state.

"At this time of year there are many people who fret over how they are going to pay for all the gifts they want to purchase for their loved ones over the holiday season, while thousands of families in Wisconsin face a far more serious situation of meeting the basic necessities of life," said Lea Culver, co-founder of Culver's. "Through the generosity of our guests and franchisees, we hope this money not only helps those in need, but also reminds everyone that the season of giving is not only about material gifts, but assisting your neighbor any way possible." Culver's also donated $10,000 to the fund-raising effort.

To learn more about the Keep Wisconsin Warm Fund and how individuals and companies can donate, visit www.kwwf.org.

Culver's restaurants are independently owned and operated in more than 345 locations. With the opening of Culver's first restaurant in Arizona, Arkansas and Tennessee, guests will be able to enjoy their favorites in 19 states across the nation. The owner/operator concept has been a cornerstone of growth for Culver's since the first location opened in Sauk City on July 18, 1984.

Culver's invests deeply in partnerships and programs, including its VIP scholarship program, Culver's Cares charitable program and countless other franchise-driven local efforts.

Culver's is the recipient of numerous industry and community awards, including the 2006 IFMA Silver Plate Award, 2005 Nation's Restaurant News' Golden Chain Award and Wisconsin's Ernst & Young Entrepreneur of the Year Award.

For more information visit www.culvers.com.



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